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Coty Completes Acquisition of Bourjois

The brand was acquired from Chanel.

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By: Marie Redding

Senior Editor, Rodman Media

Coty has completed its acquisition of the Bourjois cosmetics brand from Chanel. It was reported that the deal cost approximately 15.43 million shares of Coty’s Class A Common Stock.

Bourjois’ color cosmetics are sold through approximately 23,000 points of sale in more than 50 countries around the world – and has created some innovative packaging throughout the years. Its compact powder shown above has a mirror lid that twists. Also shown is Dark Khol mascara and Fouge Edition 12-Hour lipstick, sold at Asos.

Bourjois was founded in 1863, by French actor Joseph-Albert Ponsin, who developed a line of color cosmetics for his fellow actors.

See More Innovative Mascara Packaging

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